Hi Cammy, Wishlist (and the other membership plugins) effectively allow you to sell access to content on your site. They let you set up different levels of membership so differing levels of access. Wishlist (like the others) does have credit card processing functionality as well for selling paid memberships. So if your product is information based (a video course for example), then it is all you need. If you product is a digital download of some kind then I would probably go with something like Easy Digital Downloads . If you are selling physical products and you want a regular shopping cart experience then you ought to look at WooCommerce .